Kylie Minogue, the Princess Of Pop, is back with a new song and a new video.
Now, I love Kylie, and I pretty much consider everything she does as genius, but Into the Blue has got to be the Diva's weakest lead single, ever. That's not to say it's bad, as it sure is catchy. However, the Mike Del Rio produced cut is all kinds of generic, which doesn't exactly instil confidence about her first album- entitled Kiss Me Once- under Roc Nation's management.
On the merits of the song alone, I just don't see Into The Blue being a hit for Kylie. Nor does it do her legacy as a musical trendsetter any favours. However, she has something else going for her at the moment, something that will definitely help the song chart- in the UK, anyway- and that thing comes with a big red chair that swivels 180 degrees on the touch of a button: