Lana Del Rey has successfully allayed any fears that she can only deliver a certain style of music. Not that I'd personally complain if she continued giving us more of the same; it should be clear by now how much I love her particular style of sweeping strings and big beats.
The first single from Ultraviolence is a sexy little number that brings the Diva closer to the sound of previous persona, Lizzie Grant. Entitled West Coast, the Dan Auerbach produced cut immediately makes an impact with a killer chorus that plays with tempo and genre, giving us a drop in speed and inflections of psychedelia. It certainly sounds fresh to my ears.
I have a feeling Ultraviolence will be taking Lana down a grungier route, offering us a direct contrast to the highly polished and opulent sound of her debut. It could potentially turn off some fans, but the thought of Lana's voice over this new sonic landscape is giving me all sorts of goosebumps. Bring.It.On.
Take a listen!