Okay, I've kind of given up on reality talent shows of late, but I thought the fact that Divas Britney Spears and Demi Lovato had just been revealed to be taking up positions on season two of X-Factor (US), it was worth posting on.
After jettisoning his own "friend", Cheryl Cole from series one, it was clear from the outset that no one was safe from Simon Cowell's chopping block and his evil quest for ratings and the success of his own talent show format.
Clearly unhappy with the state of things at the end of the first season, Cowell then turned his axe on Nicole Scherzinger, Paula Abdul and presenter Steve Jones in a radical move that left two bloodied seats on the panel up for grabs. Seats which Britney Spears- who collects a cool $15 million- and Demi Lovato will now occupy.
Why chose Britney and Demi?
I can see why Simon Cowell chose Britney Spears. Despite recent years being somewhat turbulent for the entertainer, no one can deny not only the influence she has had on the music world but her many accomplishments-including massive album sales, awards and extensively touring.
Hopefully, Britney will be engaged and switched on enough- unlike that which we've seen in recent interviews- to offer her seasoned opinion on the new crop of hopeful singers. I do worry that even if awake, she'll be too nice to truly be useful. But she's cashing that check anyway so she'll be laughing however it plays out.
And where as Britney brings the experience, Demi Lovota- who lets be honest, is no slouch herself when it comes to experience in the "industry"- brings the vocal chops and a younger, fresher voice to the panel. Its a smart move- though I say so through gritted teeth. Not only will it highlight the more ..."advanced" age of the American Idol panel (X-Factors biggest rival), but will more importantly grab the tween/teen audience and their money generating votes.
I'm not sure this new panel will tempt me to watch the series of X-Factor. But even if I don't watch, I'll have my fingers crossed that this will work out well for my imaginary, older-than-I-am daughter, Britney Spears.
Update: I've just seen a picture of Britney Spears' chewed up nails from the press conference. I'm now officially worried about how she will cope with the stresses of this show. Who is making these awful decisions for her!